We are pleased to share an update for local business owners: the Pilot Program for Portable Business Signs, such as sandwich boards placed in the public right-of-way, has been officially extended through August 31, 2026.

Originally launched following a Council resolution in October 2024, the pilot program began in November 2024 as a way to explore whether portable signage could support commercial districts. In early December 2025, the Ashland City Council voted to extend the program, giving businesses additional flexibility and visibility while the City evaluates potential long-term code changes.

Over the next six months, we will review the pilot’s performance and consider permanent updates to Ashland’s sign regulations. Business owners can expect ongoing communication, including a post-holiday survey, to share feedback on how portable signs have impacted foot traffic, sales and overall visibility.

Portable signs have proven to offer economic value by helping customers discover local shops, restaurants and services. We encourage all eligible businesses to take part.

How to Participate
Small business owners who are not yet enrolled are invited to join the pilot program by completing the online Participation Agreement: Portable Business Sign Program. Approved participants will receive guidelines outlining allowable sign sizes, materials and placement locations. View the guidelines (PDF). 

If you own a small business in Ashland and haven’t yet taken advantage of this opportunity, sign up today! It’s a simple way to increase visibility and attract more customers while helping shape the future of signage in Ashland. We are Better Together! 

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